We keep hearing about the importance of social media for creating an online presence. When every hotel is competing for customers, it’s more important than ever to make your presence known and engage with customers online. Below, we are sharing three of the most important points to keep in mind when using social media in your hotel internet marketing strategies. Know what customers are saying about your hotel. Internet research before taking a trip has become a normal thing to do for most people today. At a time when the majority of individuals are getting their information from online reviews,...